TCR Conference Proceedings

The Transformative Consumer conference proceedings aim to share the various research ideas presented at TCR events and provide an environment of mutual learning. Our conferences consist of presentations, interactive workshops and many special events. Proceedings can be downloaded in PDF by clicking on the buttons bellow. All proceedings are available for viewing.



Engage with Us

TCR creates opportunities for engagements between practitioners, funders and researchers, and supports efforts of scholars and practitioners to disseminate and publicize their research and work, and obtain mentoring and advice on grant applications.

While many of these opportunities are freely available, we encourage scholars and practitioners to become a member of the Association of Consumer Research to help continue funding our work and to obtain additional benefits.